I wanted it ALL.

The business.

The intellectual challenge. The money. The launches. The strategy. The metrics. The satisfaction of solving a hard problem and thinking, yep, I figured that out.

And I wanted the kids.

The home-cooked meals. The conversations in the car. The kids running around the house. Date nights. Family vacations. Time to work out. Time to read.

I wasn’t willing to pick.

So I started a business when my fifth kid was seven months old, I was homeschooling, and I already had four other kids.

And I thought: Yep – let’s do this.

I’d already built my life around 3 hours of free time a day (yes, even with 5 kids). Then I got bored.

So I did it to business, too.

Because I like figuring things out.

I like strategy. I like courses and intensives and metrics. I like a good problem. I like seeing something that’s not working and thinking, okay, what do we change?

Because you can make the launch work.

You can make the kids’ schedules work.
You can make the client work work.
You can make the team work.
You can make Sunday night work.
You can make the vacation-with-the-laptop work.
You can make “I’ll just catch up after the kids go to bed” work.

‘Til you look up and realize: Wait. Why am I doing all this??

Because the answer isn’t another strategy – it’s the entire way you’ve organized your day.

And something you’ve simply accepted something as “just how business works”…. doesn’t actually have to work that way.

I’ve built things that worked beautifully on paper and fell apart the second real life happened.

I’ve had to change schedules when my kids got older. I’ve had to rethink roles when our family needed something different. I’ve had to let go of things I was perfectly capable of doing.

And I’ve gotten very good at asking: Is this important? Okay. Does that mean it needs to be mine?

Very different questions – which is where I live now.

Where you stop assuming that everything you’ve been making work has to keep working this way.

Because we’re not here to prove how much we can carry – we’re here to do the work we’re all fired up to do.

To serve our clients well. To build things we’re proud of. To make money. To be ambitious.

And also…

To live our lives. To have the coffee. To read the book. To go to the soccer game. To take the vacation without the laptop. To make the birthday cake if we want to. To have a Tuesday that doesn’t require everything we’ve got.

You wanted it all. I still do. And I don’t think that’s unreasonable.

So the thing that needs to change is the structure we’ve built around getting it.

‘Cause it’s not the business’s fault, per se…..

It’s the constant, stress-filled, pressure-y way you’re having to show up for it.

The way you can never quite finish the list.

The way you always feel pulled away by your family, yet somehow still feel like you’re not giving them enough.

So if you’ve been thinking, “Okay… so why does business feel this hard when I actually LIKE my business?”

I’ll walk you through just that in this free audio series. (Plus, of course, how to fix it. Not gonna leave you hanging.)