You already tried to fix this.
What if you could finally figure out what needs to change so your business stops making your life harder?
‘Cause you moved the recording block.
You protected the work time.
You hired the contractor.
You bought the strategy.
You changed the pricing.
You fixed the backend.
You made the calendar prettier.
And, annoyingly, a lot of them worked – which is exactly why you kept doing them. (OK, maybe not the calendar one….)
And every time the NEXT thing felt off, you did what any smart business owner would do: You fixed the most obvious thing.
Except 6 months later, you’re standing there thinking:
“Okay… why am I STILL dealing with this? What am I missing? Do I need another strategy? Maybe I just haven’t found the right answer yet.”
But what if the problem isn’t that you haven’t found the right fix?
What if you’ve been fixing the symptoms one at a time… while the thing that’s actually making you keep needing another fix is sitting underneath all of them?
‘Cause now you’ve got a whole pile of reasonable things to fix.
The sales page.
The welcome sequence.
The onboarding.
The pricing.
The team.
The messaging.
The website.
The launch.
The SOPs.
Plus that thing you’ve been meaning to delegate since… let’s just say “last spring.”
Which would be great – except for one thing. None of them are BAD ideas.
Which means every one of them can make a pretty convincing case for why it should be next.
“The sales page affects revenue…”
“Yeah, but onboarding is costing me time…”
“True, although fixing the team questions would free up more room…”
“Except that launch really does need to happen…”
So now Tuesday isn’t just a question of what should I do?
It’s: “Which of these perfectly reasonable things am I going to choose – and am I going to regret choosing the wrong one?”
Because it’s not just your time you’re losing – it’s your attention.
And you can’t really get your head into one thing when 7 other things are standing there going: “Excuse me??”
So you stop trusting yourself to pick.
But every decision comes with a little voice: “But what if the OTHER thing was actually more important?”
(Which is really just a very elaborate way of saying: “Can someone please just look at all of this and tell me what needs to change so my business stops making my life harder?!”)
‘Cause left to your OWN devices, you compare. You re-rank. You mentally rehearse 6 different versions of Tuesday.
You read another article. You listen to another podcast. You ask another smart person.
You think about hiring another coach. You keep looking for the answer that will finally make everything else make sense.
Meanwhile, your laptop is still sitting there with the same 7 things open….
Not because you don’t know how to work – because you’ve gotten really, really good at finding reasons why every option might be the right one.
And then your brain starts negotiating.
I’ll just try this strategy.
Maybe I need a different coach.
Okay, that didn’t work… what’s the next thing?
I’m doing it EXACTLY like the coach said, so why am I still here??
You’re exhausted, so naturally the answer is… more effort.
And before you know it, you’re working harder to fix a business that’s supposed to be getting easier.
Okay, let me show you how I think about this.
Because I don’t think your problem is that you need more ideas.
Imagine printing out your week and sliding it across the table to me.
I wouldn’t be looking for 20 things to optimize….
I’d be looking for the ONE thing that would finally let your business exhale.
Then I’d start having some very awkward conversations with the other 19.
“Not this week.”
“You’re gonna have to wait.”
“You can stop looking at me like that.”
Because the biggest favor I can do for your business is give 19 perfectly sensible ideas permission to sit down for a minute.
As an entrepreneur, there are ALWAYS more things you could improve.
You could tighten systems. Delegate more. Start launches earlier. Protect your afternoons better. Answer fewer “quick questions.”
Absolutely – but the harder question is…. Which fix deserves your attention first??
Because there’s ALWAYS another perfectly reasonable improvement waiting – which makes it really easy to mistake more effort for the next right move.
And when you’re under pressure, almost every fix sounds logical – but each improvement costs something. Time. Energy. Attention….
And while you’re fixing one thing, something ELSE is waiting. Which means if your definition of “done” is “once I’ve fixed enough things,” you never actually get there.
You just keep becoming a better business owner – while the business keeps on asking for everything you just freed up.
At some point, somebody has to look at the list and go, “Yeah… but we’re not doing ALL of this right now.”
So do you wanna keep comparing all the options…. Or stop spinning on “Which thing should I fix first?” and find out??
That’s what you’re paying me to decide.
Not: “What could work better?” (I bet you already have a list.)
The question I’m answering is: what needs to change so your business stops making your life harder?
Basically, I’m picking: If this were my business, where would I start?
And just as importantly: What would I completely ignore?
Also – you’re completely allowed to ignore this page.
Close the tab.
Go finish the sales page. Or the onboarding. Or finally organize that Google Drive folder you’ve been glaring at since 2023.
If you already know which one deserves your next 6 weeks, just go do it. Seriously.
I’m only interested if every option feels reasonable… and that’s exactly what’s been making it so hard to choose.
Because if you’re looking for someone to tell you, “Yep… all of those are good ideas….” I’m probably not your person.
If you’re looking for someone willing to say, “Leave those 5 alone….” Now we’re talking.
I’m not here to hand you one more improvement project – I’m here to cross five of them off.
You know that feeling when someone says, “Don’t worry about those anymore“? That’s really all I’m trying to do here.
Because getting your day back isn’t about doing more.
It’s about managing less.
Otherwise, you finally got Friday afternoon back… and by Monday it’s somehow become the obvious place to squeeze in another project.
(It’s like the sales page, the webinar, and your SOPs all look at that empty spot on your calendar and go, “Dibs.”)
That’s why I’m not trashing your business model and rebuilding everything from the ground up – I’m showing you where you can stop managing things that just somehow become yours.
Sure, that client really does need an answer. The team really is waiting on your decision. And yes, losing half your recording block because somebody couldn’t find the water bottle sitting right in front of them is incredibly annoying.
But if I were looking at your week… I wouldn’t automatically pick that interruption – I’d ask a different question.
What else happens every time this happens?
→ Does the sales page lose another afternoon?
→ Does marketing keep getting whatever time is left?
→ Does one “quick thing” eat your next 3 hours?
THAT’S where I start getting curious.
Not sure you’re even asking the right question?
No problem – just send me the thing that’s been bugging you.
The sales page you keep rewriting.
The offer you keep second-guessing.
The project that’s been “almost done” for 3 weeks.
Whatever you’ve already tried to fix 3 different ways.
Permission to brain dump while you tell me what’s going on – I’ll tell you if I think you’re looking at the right problem.
(Yep… it’ll actually be me replying. My dumbphone has made that company policy.)
Take Shannon’s business.
She’d already hired. Already delegated. Already built boundaries around her own time.
None of those were mistakes. So my question wasn’t, “What else should we improve?”
(‘Cause there were PLENTY of options – all of them sensible. Hire an OBM. Delegate more. Rework timelines. Drop a client. Build another system.)
The USEFUL part was deciding which one would make the biggest difference NOW….
Because Shannon didn’t need 6 new improvement projects. (She was WAY too busy for that!)
She needed someone willing to say, “Leave those alone – I’d start here.”
Here’s what happens.
First, you show me Real Tuesday.
Not the planner version. Not the color-coded version where EVERYONE follows the plan and nobody suddenly needs poster board at 8pm…. (Ahem.)
The real one. (Aka, you fill out a questionnaire.) It tells me:
- what keeps getting bumped
- where your attention keeps going
- what’s already been improved
- what’s in the background driving you crazy
Then – my favorite part – I get to sit down with your answers and start making nosy little notes.
“Interesting…. She’s mentioned that twice.”
“That’s the third time this project got bumped.”
“Huh. She keeps trying to fix THAT, but I’m not convinced that’s where I’d start.”
At some point, one thing will stand out….
And that’s where I grab the red pen.
Inside your personalized Red Pen Edit, I’ll walk you through:
1. WHAT‘S COSTING YOU
The real-life moments I kept coming back to – and what happens to your business every time they show up.
2. WHERE I’D START
The ONE thing I’d spend your attention changing first, and why it won out over everything else I saw.
3. LEAVE THIS ALONE
‘Cause there’s no sense in me sending you a 47-point check-in system you’ll be all gung-ho about until approximately next Wednesday.
4. WHAT GETS EASIER
What needs to shift, what that will free up, and what I’d expect your business to get back if we’re right.
5. WHY THIS ONE
Because “this could work better” and “this deserves my attention first” are two VERY different decisions.
Oh – one thing I should probably mention….
Don’t picture me handing you a 12-step improvement plan.
(‘Cause that would kind of defeat the point.)
You don’t need more things to work on. Like, heck no.
You need someone who’s willing to look at your whole week and say, “Not this… not yet… definitely not THAT one… okay, THIS is where I’d start.”
By the end of your Edit, you should know what needs to change….
So your business stops making your life harder.
→ you’ll know what deserves Tuesday
→ you’ll know what can wait
→ you’ll know what I’d leave completely alone
→ you’ll understand why I picked that one thing first
→ you’ll have more room for the work you’ve been hoping for years to get to
‘Cause sometimes the most valuable advice isn’t, “Here’s one more thing to do….”
It’s, “You can stop managing that now.“
Yeah… but why should I trust your decision?
Fair question. I’m a podcaster. A business owner. A homeschooling mom of 5….
And an entrepreneur who’s spent the last 6 years getting annoyingly curious about why entrepreneur moms keep ending up with the exact same Tuesday… just in different disguises.
When I first decided to start a business, I had 5 kids at home, was homeschooling, and my youngest was 7 months old.
And I was BORED.
So I looked at my actual life and did the same thing I now do when I look at a business: What actually needs me? What doesn’t? What can move? What can go?
I found 17 hours a week for my new business.
A few years later, I did it again when the kids were older and found 32 hours a week.
And this was before AI, so I had to figure it out myself.
These days I can run my business in 20-30 hours a week, keep the household going, and almost never feel frazzled.
And after reviewing more than 60 work-from-home weeks, I’ve gotten VERY good at seeing the difference between something that’s annoying and something that’s costing the business enough that I’d actually reach for the red pen.
Also – I happen to believe God is pretty good at getting our attention when it’s time for the next step.
So if something about this page keeps tugging at you… I’d pay attention.
One last thing.
I don’t believe your business should take over your life.
I don’t believe working yourself into the ground should be the price of making it work.
And I definitely don’t believe feeling behind should just be part of owning a business.
Sometimes, all your week needs is a little more room to breathe.
If you’re ready, hand me your week.
I’ll grab the red pen.