Have you fallen into this trap? The “I must master everything” trap?
It’s propagated by well-meaning coaches. Taught by outsourcing industry experts. Passed on by older moms, well-intentioned-ly mentoring younger ones.
And it’s this. You’re not allowed to delegate something if you haven’t mastered it. You have to know how it works before you can outsource it.
And that makes a lot of sense, on the surface – but I call bunk. I’m going against the flow.
I say, it’s okay to delegate or delete something that you just aren’t getting on top of.
It’s not a character failing that you have to “prove” you can master this first *before* you’re allowed to outsource it.
Why? Because in some instances, you’re not going to get the backend of your WordPress website all fine before you hire that expert. (That’s why you’re so desperate for help in the first place!)
Or maybe you’re gritting your teeth through every “fix this 404 error” and “update this plugin” and “I promise entering this one line of code is really easy” tutorial out there.
But who said you had to learn to perform from weakness – to outshine *excellence* – *before* you could pay that excellence to take over for you?
That’s rubbish thinking, that’s what.
How is it even empirically *possible* for you to be better at something you’re manifestly terrible at that somebody who’s spent years of their life learning this thing?
Perfecting that skill?
*Enjoying* this talent or skillset?
It’s not happening. And it’s time to free yourself from that burden.
This terrible, terrible burden of not only do I have to wear *all* the hats, but I must also become a past master of them.
Not only must I *not* give myself a free pass on anything in my business – no matter how hated – but I must also somehow become an *expert* on the process.
Not gonna happen, sister. Free yourself. Please.
Do what you can, with what you’ve got – by all means watch those tech tutorials, or pound that bookkeeping into your brain – keep the lights on! – but don’t force yourself to live under those weighty (and impossible) expectations.
Please.
Your business will be a lot happier – you’ll go a lot farther – for it.
So don’t let yourself be taken in by those lies that *all* your business tasks and hats have to be mastered first, before you can outsource.
Know which ones you can get by on, and which ones you can even delete, till you’re farther along in your business.
Then focus the bulk of your attention on the rest of them, and get good at *those* ones. Delegate all you like of the “just getting by” or “not doing at all” or “I’m good at, but don’t want to do” tasks.
You’ll be just fine.
And it’s time you let yourself grow into the CEO who genuinely loves the day-to-day tasks in her business.
Can you see her yet?
If not, it’s time to start dreamscaping out what that might look like (for your unique talents and abilities. And yes, your unique fail zones.)
And if yes, it’s time to start babystepping your way in her direction today.
What do you need to give yourself *permission* to outsource today?