Okay. I know I like to tell you all the reasons why you don’t need a complicated plan, you can just sit down and do the thing and get it done, but you really do need a plan.
Of some sort.
Just a little bit.
Here’s why you can’t just throw all business planning out the window.
See, you CAN just grab one thing to work on, and then the next, and the next – but most of us don’t work this way.
We get fearful that we’re missing something, that we haven’t prioritized correctly, and that we’re going to get it wrong. Something’s going to fall through the cracks.
So your business planning is kind of like your baby blanket – it’s your security thing. It’s your stuffie. And no, that’s not a bad thing.
If you need confidence that your business is going to succeed, and a plan gets you that, then great! Hold that plan – pull it out and look at it as often as you need to – soothe those fears and get back on track.
This still isn’t one of those uber-complicated plans, mind you – nor is it one of those 5-year company visions you see from corporate.
No, this is just you saying, “I think I need to work on the podcast batching next, then that’ll give me breathing room to create my course, and after that I’m going to launch. And here’s approximately how much time that will take.”
(Oh, and one other really helpful thing this loose planning does is make sure you don’t schedule an affiliate webinar promo right in the middle of your family’s annual vacation slot! Or do a launch push the week before one of your kids’ birthdays. That sort of really useful thing.)
So yes, you can skate by without a plan.
But for most of us, having an idea of what we’re working on when, and having it written down somewhere, provides that *little bit* of guardrails we need to keep chugging along on this online business path.
And there’s no shame in needing that.
None at all, I tell you.
